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Instagram, Snapchat Represent New Face of Social Media
Is Facebook like, so five minutes ago? Well, it certainly looks like some adolescents may feel that way. Leave it to the younger generation to let you know what’s hot and what’s not. Teenagers may be...
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Pinterest for Business? You Bet Your Pinboards
What will the hottest social media platforms be sporting this spring? Red, in the form of Pinterest and more Pinterest, of course. At least 10 million people are using Pinterest monthly, with numbers...
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How to Effectively Address a Negative Facebook Post
It’s bound to happen eventually – even the greatest companies in the world offering the best products at someday or some point let someone down. In the age of social media when bad sentiment can spread...
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Monday Morning Coffee with Lil’ Pink Closet
Lil’ Pink Closet: Social Media Fans Guide Memorable Store Events It’s pink. It’s stocked with top brands at low consignment prices. And it’s quickly carving out its niche as devoted fans call it “the...
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Use Social Media to Draw People to Your Blog Posts
One thing you can do right now to improve the results you get from your social media is to bring ‘em back. Back onto your latest blog post, that is. Using social media to draw people to your blog posts...
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Monday Morning Coffee with Meierhoffer Funeral Home and Crematory
What can you learn this morning from a success story about a funeral home? A great deal, especially when it comes to listening to customers. Meierhoffer Funeral Home and Crematory may sound like an...
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Be Our Guest: Tips to Share Your Events Online
Got something going on? You will, if you work with these simple tips for helping get your invitation into the right hands and to get the right audience to respond. From special events at your business,...
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Six Tips for Making Your Mark on the Content Marketing World
The content marketing world is one that is meant to be shared, and it’s always interesting to see what others in the industry are saying and doing. In fact, sharing content is a great way to pass along...
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Three Ways to Build a Better Email Strategy
When it comes to allocating money for the marketing budget, it’s easy for a company’s email strategy to get overlooked or pushed to the backburner. This is because newer forms of engagement through...
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There are Tools for Creating Content. Let Us Help You Find Them
Almost overnight many companies were on Facebook, Twitter and even had their own YouTube channels. Others began experimenting with Instagram and Vine when some businesses didn’t even know they existed....
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Getting the Best ROI From Your Social Media Tools
In today’s marketing world, it’s easy for businesses to indulge in social media. Facebook, LinkedIn, and Twitter are all viable tools to market your site to not only get your message out but build...
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Yahoo Unveils New Face of Social Media
Internet guru, Yahoo, has made it clear that it’s on its way to developing a more personal and interactive experience for users. The new face of social media, launched by Marissa Mayer who serves as...
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Monday Morning Coffee with Bleecker Street Deli
Photo: St. Joseph News Press What do you do exceptionally well, and how can you carve it out as your special niche? It’s a simple question that can have a profound impact. Take an example from Bleecker...
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Four Good Reasons for Starting Your Own Blog
When you write for a living, the furthest thing from your mind when you finish the day may be going home to write in your spare time. It’s easy to “turn off” so to speak, but there are many benefits to...
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If You Don’t Have a Social Media Marketing Plan Don’t Waste Any More Time.
Most businesses are realizing how critical social media plays in the business world. Facebook, Twitter, Google +, and LinkedIn, should already be a part of your social media marketing plan. But it’s...
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Social Media for the Small Business Owner
If you are still afraid of social media – don’t be. Now is the time to face your fears and get networking. Even the most forward-thinking marketers couldn’t predict how social media would be changing...
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Are You Maximizing the Return on Your Social Media Channels?
It used to be that brands wishing to go social could simply choose which social media channels they wanted to use for customer engagement. Today, that landscape is changing. The public is interacting...
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Loyalty Begins When You Engage Customers
Our lives are made easier by common business practices that include automation, but at what cost? At the end of the day, customers still prefer human interaction. A recent article highlights what...
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Four Steps Forward, No Steps Back: Facebook Marketing
Ninety-two percent of consumers can’t be wrong, can they? Most consumers trust a personal recommendation from a friend over marketing advertisements. Think about the last new restaurant you tried, was...
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When You Engage Customers You Add Value to Your Company
Can you put a price tag on your followers? A recent lawsuit put social media in the spotlight after an employee took his Twitter followers with him when he left the company. Obviously the company felt...
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